RQFWS Branded Lamb Competition

The Royal Queensland Food & Wine Show (RQFWS) Branded Lamb Competition unearths the nation’s finest lamb in the retail market. For a country that adores its red meat and produces some of the finest lamb in the world, this competition is a true showcase of the best of the best.

The competition includes MSA and non-MSA Branded Lamb across three classes – 20kg or under; more than 20kg; and restaurant trade more than 24kg. The meat is judged on tenderness, flavour, juiciness and overall liking, while a chop is cut off before being cooked for visual judging.

Chief Judge Elaine Millar will once again lead a team of expert judges, including top chefs from award-winning restaurants, butchers, food consultants and food journalists.

Don’t miss this opportunity to have your products judged at the highest level, by some of the nation’s top judges.

Join us in celebrating Australia’s finest produce - this is a unique branding opportunity for your business, so make sure you don’t miss out.

Entries will open in February 2018.

Benefits and Opportunities

Participating in the Branded Lamb Competition gives you the opportunity to access the following benefits:

  • An opportunity to be featured at the RQFWS wine tasting event 'Grape Grazing by Night - Celebrating Australian Wine' on 6 July 2018, which is attended by more than 800 people
  • Access to RQFWS medal artwork which is provided to winners free of charge
  • An opportunity to be featured throughout the 10 days of the Royal Queensland Show (Ekka) in August - the largest event in Queensland - including at the Ekka Media Launch (July); RQFWS Cooking Stage; the Royal Queensland Steakhouse presented by JBS; RQFWS food outlets; Corporate Suites; Sponsor Lounge; and RNA Council events
  • The opportunity to become a supplier to the Royal International Convention Centre (Royal ICC) and feature in their menu compendium which is offered to international, national and local events
  • Publicity, with winners mentioned in RQFWS media releases, social media posts and on the website

2018 Branded Lamb Winner

Congratulations to Melrose Wholesale Meats for their Tasmanian Royal product which was awarded the Super Butcher Champion Branded Lamb of Show.

Results Catalogues

Forms and Downloads

Material for the 2018 Branded Lamb Competition will be available in February 2018. 

Important Dates and Information

  • Entries open Thursday 9 February 2018 at 8.30am
  • Entries close Friday 16 March 2018 at 5.00pm
  • Judging Tuesday 1 May 2018
  • Delivery of entries Thursday 26 April and Friday 27 April 2018 from 8.30am to 4.00pm  

    Delivery docket and map will be provided after the close of entries.

    (No entries will be accepted before or after this date)
  • Deliver entries to Attn: Branded Lamb Competition
    Ernest Baynes Dining Room
    Brisbane Showgrounds
    600 Gregory Terrace
    Bowen Hills QLD 4006
  • Awards Presentation Friday 4 May 2018
    11.30am to 1.30pm
    Brisbane Showgrounds
    Stockmen's Bar & Grill
    600 Gregory Terrace
    Bowen Hills QLD 4006
  • For specific competition related enquiries please contact:

    Branded Beef & Branded Lamb 
    Competition & Events Coordinator
    Phone: 07 3253 3989
    Email: aohara@royalqueenslandshow.com.au